{"id":16372,"date":"2025-08-28T09:00:00","date_gmt":"2025-08-28T08:00:00","guid":{"rendered":"https:\/\/consulai.com\/noticias\/forestagrigreennudge-questionario-praticas-agricolas-sustentaveis\/"},"modified":"2026-09-15T09:59:05","modified_gmt":"2026-09-15T08:59:05","slug":"forestagrigreennudge-questionario-praticas-agricolas-sustentaveis","status":"publish","type":"noticia","link":"https:\/\/consulai.com\/es\/noticias\/forestagrigreennudge-questionario-praticas-agricolas-sustentaveis\/","title":{"rendered":"El proyecto ForestAgriGreenNudge utiliza la ciencia del comportamiento para comprender qu\u00e9 lleva a los agricultores a pr\u00e1cticas m\u00e1s sostenibles"},"content":{"rendered":"<p>A <a href=\"https:\/\/consulai.com\/es\/quem-somos\/\">CONSULAI<\/a> recibe respuestas al cuestionario europeo del proyecto <a href=\"https:\/\/research-and-innovation.ec.europa.eu\/funding\/funding-opportunities\/funding-programmes-and-open-calls\/horizon-europe_en\">BosqueAgr\u00edcolaVerdeEst\u00edmulo<\/a>, de la que es socio. El estudio busca comprender qu\u00e9 factores influyen en la adopci\u00f3n de pr\u00e1cticas agr\u00edcolas m\u00e1s sostenibles y se dirige a los agricultores portugueses.<\/p>\n<p>El proyecto parte de la convicci\u00f3n de que peque\u00f1os cambios pueden generar grandes impactos. Bas\u00e1ndose en la ciencia del comportamiento, apoya a quienes toman decisiones en la agricultura y la silvicultura mediante los green nudges, intervenciones sutiles y positivas que ayudan a orientar las decisiones hacia pr\u00e1cticas m\u00e1s sostenibles.<\/p>\n<p><strong>C\u00f3mo funciona el proyecto<\/strong><\/p>\n<p>La metodolog\u00eda comienza con una revisi\u00f3n de las iniciativas existentes que utilizan nudges verdes, seguida de una evaluaci\u00f3n de su eficacia y de su integridad \u00e9tica. Los nudges luego son probados en la pr\u00e1ctica para identificar los m\u00e1s exitosos, que se refinan y adaptan en funci\u00f3n de la contribuci\u00f3n de las partes interesadas a lo largo de la cadena de valor.<\/p>\n<p>Este trabajo se basa en el an\u00e1lisis del comportamiento del consumidor y del productor, es decir, en la forma en que cada decisi\u00f3n se toma en el terreno y en lo que puede hacer que la elecci\u00f3n caiga por la alternativa m\u00e1s sostenible.<\/p>\n<p><strong>A <\/strong><strong>Academia iNUDGE<\/strong><\/p>\n<p>El resultado ser\u00e1 la <strong>Academia iNUDGE<\/strong>, una herramienta en l\u00ednea dise\u00f1ada para apoyar a los encargados de la toma de decisiones, los agricultores, los productores forestales, los minoristas y los mayoristas. Recopilar\u00e1 directrices pr\u00e1cticas, estrategias de implementaci\u00f3n y evaluaci\u00f3n de riesgos para integrar los nudges en las pr\u00e1cticas diarias.<\/p>\n<p><strong>C\u00f3mo participar<\/strong><\/p>\n<p>La participaci\u00f3n de los agricultores nacionales es esencial para garantizar que sus perspectivas sean escuchadas e integradas en las recomendaciones del proyecto. El cuestionario es en l\u00ednea, tarda entre cinco y diez minutos, es an\u00f3nimo y se utiliza exclusivamente para fines de investigaci\u00f3n cient\u00edfica, contribuyendo a pol\u00edticas de apoyo a la transici\u00f3n verde en la agricultura en Portugal y en Europa.<\/p>\n<p>Acceda al cuestionario a trav\u00e9s de los canales de <strong>CONSULAI<\/strong> y del proyecto <strong>BosqueAgr\u00edcolaVerdeEst\u00edmulo<\/strong>.<\/p>","protected":false},"excerpt":{"rendered":"<p>CONSULAI recopila respuestas al cuestionario europeo del proyecto ForestAgriGreenNudge, del cual es socio.<\/p>","protected":false},"featured_media":15440,"template":"","meta":{"_acf_changed":false},"class_list":["post-16372","noticia","type-noticia","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>O projeto ForestAgriGreenNudge usa a ci\u00eancia comportamental para perceber o que leva os agricultores a pr\u00e1ticas mais sustent\u00e1veis - CONSULAI<\/title>\n<meta name=\"description\" content=\"A CONSULAI recolhe respostas ao question\u00e1rio do ForestAgriGreenNudge, que estuda o comportamento do consumidor e do produtor face \u00e0 sustentabilidade.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/consulai.com\/es\/noticias\/forestagrigreennudge-questionario-praticas-agricolas-sustentaveis\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O projeto ForestAgriGreenNudge usa a ci\u00eancia comportamental para perceber o que leva os agricultores a pr\u00e1ticas mais sustent\u00e1veis - CONSULAI\" \/>\n<meta property=\"og:description\" content=\"A CONSULAI recolhe respostas ao question\u00e1rio do ForestAgriGreenNudge, que estuda o comportamento do consumidor e do produtor face \u00e0 sustentabilidade.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/consulai.com\/es\/noticias\/forestagrigreennudge-questionario-praticas-agricolas-sustentaveis\/\" \/>\n<meta property=\"og:site_name\" content=\"CONSULAI\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Consulai\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-15T08:59:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/consulai.com\/wp-content\/uploads\/2026\/05\/267.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1366\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@CONSULAI\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/consulai.com\\\/noticias\\\/forestagrigreennudge-questionario-praticas-agricolas-sustentaveis\\\/\",\"url\":\"https:\\\/\\\/consulai.com\\\/noticias\\\/forestagrigreennudge-questionario-praticas-agricolas-sustentaveis\\\/\",\"name\":\"O projeto ForestAgriGreenNudge usa a ci\u00eancia comportamental para perceber o que leva os agricultores a pr\u00e1ticas mais sustent\u00e1veis - 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