As part of the «Enjoy it’s From Europe» program, the EU FREE GRAZING DAIRY project promoted the campaign SAY AZORES CHEESE – Cheese produced with milk from cows fed on pasture in the Azores – to Canadians. The «Enjoy it’s From Europe» program is a project aimed at promoting European products abroad in order to help open new markets.
Portfolio > EU FREE GRAZING DAIRY
• The main objective of the program is to support EU exporters in entering international markets and to raise consumer awareness of the commitment of European farmers to offering high-quality products.
During this project, the role of CONSULAI was quite multifaceted. CONSULAI had to perform tasks from planning to implementation. In addition to administrative tasks, it was necessary to manage all the activities of the project on the ground. In short, CONSULAI had a role of planning and strategy, but it also had to be very operational in development and implementation.